The Aesthetic Book - information on PLASTIC SURGERY, DERMATOLOGY and COSMETIC DENTISTRY. Excellent resource guide for anyone considering a cosmetic procedure.

Dallas, TX July 6, 2004 – Looks 3 Media today announced that it will launch The Aesthetic Book TM, a magazine dedicated to providing the LATEST INFORMATION ON QUALITY AESTHETIC PROCEDURES AND SERVICES. The annual magazine is devoted to providing its readers with the most current information on PLASTIC SURGERY, DERMATOLOGY, COSMETIC DENTISTRY and health & well-being.

“There is an information void out there for people considering cosmetic procedures,” says Looks 3 Media president and magazine co-founder, Sheila Beuerlein. “Currently, the options available are technical medical journals or reality-based TV programs that do not provide enough information. The Aesthetic Book will close that gap.”

“The time is right for a publication focused on aesthetics,” states Robyn Epstein, publisher of The Aesthetic Book and magazine co-founder. “People want to know what procedures are available, how much will it cost, what are the risks, how do I find the right professional to perform the procedure.” The Aesthetic Book will guide and navigate the reader through the sea of information out there.

The Premiere Issue
Americans are on a quest for beauty and youth. The premiere issue of The Aesthetic Book will focus on the newest and hottest trends in aesthetic procedures. One story is devoted to finding “Dr. Right”. Do your really know your doctor’s credentials? Is he/she qualified to perform that face lift? Plastic surgeons offer their opinions on finding a qualified doctor. Another story, “Good Skin for Life,” provides information and dermatologists’ views on keeping your skin looking good from your 20s to your 60s and beyond. For those seeking the perfect smile, find out why shopping for a superior smile is like shopping for china. Even day spas offer many aesthetic procedures. “A Day at the Spa” offers an insider’s view of the various options available.

Founders and Writers Bring Wealth of Experience to New Magazine
The media company and magazine founders, Robyn Epstein and Sheila Beuerlein, bring 23 combined years of experience working in the fields of plastic surgery and healthcare publishing, and medical products. The seasoned group of writers brings more than 35 years of combined writing experience in the areas of beauty, health, fitness, and physician education.

About “The Book”
Classically elegant, timely, and informative, The Aesthetic Book is more than a magazine. It is a RESOURCE GUIDE that readers will refer to time and time again for up-to-date, quality information on how to look and feel better. Most people do not travel out of their area for aesthetic procedures so there is specific editorial dedicated to the Dallas / Fort Worth region. But no matter where readers live, The Aesthetic Book embodies the interest of today's men and women with a clear message and meaningful content. Look for regional editions soon in Los Angeles, New York, Miami and Chicago.

The publication will be available July 2004 at local Texas bookstores or online at: www.TheAestheticBook.com.


For additional information:
Contact: info@TheAestheticBook.com
Phone: (214) 696-4461 ext. 4
http://www.TheAestheticBook.com/aboutthebook.html



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